UI design
Asurion Virtual Agent
Asurion, 2019
UI design
Asurion Virtual Agent
Asurion, 2019
project overview
The Asurion Virtual Agent, AVA, is an AI chatbot for supporting customers with insurance claims or technical support on their website. At this time, Asurion launched a new brand refresh and I was tasked to update their virtual agent's design system with their new brand guidelines.
project overview
The Asurion Virtual Agent, AVA, is an AI chatbot for supporting customers with insurance claims or technical support on their website. At this time, Asurion launched a new brand refresh and I was tasked to update their virtual agent's design system with their new brand guidelines.
PROJECT OVERVIEW
The Asurion Virtual Agent, AVA, is an AI chatbot for supporting customers with insurance claims or technical support on their website. At this time, Asurion launched a new brand refresh and I was tasked to update their virtual agent's design system with their new brand guidelines.
Asurion’s new branding
Asurion's new branding
Asurion's new branding emphasizes a modern, hip, human, simple, and helpful style. It is meant to be flexible to express any concept or story in a clear way. I wanted to carry these visual principles into the new theming of the chatbot's UI components.
Legacy UI
Before designing the new components, I audited the existing UI to determine all the components I needed to create.
Final design
Final design
Below, is a sticker sheet of base chat components I designed for the Asurion Virtual Agent and a motion prototype of the chatbot interactions.
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